Akeneo PIM for product data management | Tidycode

Akeneo PIM is a comprehensive product data management solution that helps companies improve the quality of product data and build trust in their customer relationships. In a rapidly changing environment, companies must deliver a rich and relevant experience, presented in the right context of the device and channel used by the customer. Product data helps customers easily find the most relevant and up-to-date information about the products they need, so they can make a better purchasing decision.

Regardless of the type of e-commerce platform you use, a well-integrated product information management system, or PIM, can be the "source of truth" for managing all data about the products for sale at your e-commerce site. A PIM makes outdated and inefficient workflows a thing of the past and lets you focus on growing your business. Easily deliver enriched products to your customers and ensure your customers receive a consistent and brilliant product experience across every touchpoint.

Product management is a really important aspect. Improving the product sheet leads to a better organic positioning of the site, a better user experience and consequently better control of the catalogue. All this makes the store competitive on the market. The PIM is fundamental in the ecosystem of solutions to be integrated into the workflow.